CLEARWATER, Fla., Oct. 28, 2020 /PRNewswire/ — Despite a jittery economy, PostcardMania’s summer income outperformed 2019 by 14%, and July marked the best-ever earnings month in the firm’s 22-yr history. To that, PostcardMania has included 33 new careers because May well 1, bringing its staff members count to an all-time significant of 282. This is in stark distinction to a pandemic-induced crash before this 12 months, when earnings dropped 41%.
The fast rebound gave PostcardMania Founder/CEO Pleasure Gendusa the confidence to transfer ahead with the acquisition of Konica Minolta’s most up-to-date electronic inkjet output press, the AccurioJet KM-1e LED UV Inkjet Push, introduced in June. The AccurioJet KM-1e is the latest enhanced generation of Konica Minolta’s hallmark KM-1 B2+ inkjet press, which debuted in 2016 and is broadly thought of the chief in industrial digital printing technology.
With the acquisition, PostcardMania’s business printing fleet expands from four presses to five, with two classic offset presses, two KM-1 LED UV inkjet presses and now the AccurioJet KM-1e, all housed inside PostcardMania’s Clearwater, FL amenities.
When requested how this acquisition will affect PostcardMania’s printing abilities relocating ahead, Gendusa was favourable nevertheless established to give credit the place credit was due.
“Staying in a situation to purchase the most current and biggest in printing engineering is a large achievement on any usual working day,” claimed Gendusa. “But to be able to do it at a time like this — just months after a pandemic started wreaking havoc on enterprises nationwide — is a testomony to the awesome workers we have below. Looking at them all drive through amazing situation and carry on to provide working day in and working day out to make this possible genuinely exceeded my expectations.”
She continued, “With the KM-1e, we are going to be in a position to maintain this advancement price going ahead. Far more importantly, that suggests we can now assist far more enterprise house owners increase their businesses and thrive in any economy.”
PostcardMania at this time serves 93,936 tiny organization clientele and prints about 4–5 million items for every week, a development that — a lot like PostcardMania’s revenue figures and staff members count — has been on the rise calendar year soon after 12 months. Because 2014 (when PostcardMania’s founded its digital printing division), desire for digitally printed strategies has increased 843% as of August 31, with two-thirds of the 12 months left to go.
The acquisition of the AccurioJet KM-1e not only addresses PostcardMania’s increased desire for digitally printed internet marketing parts — it presents area to mature.
Earlier this yr, PostcardMania declared its growing API, e-commerce and integrations division, giving bring about-centered immediate mail to marketers and organization entrepreneurs searching to include bodily touchpoints (like postcards) to their consumer journeys. Considering the fact that then, PostcardMania has penned partnership agreements with quite a few big SaaS firms, ranging from CRMs to MarTech platforms, environment the stage to supply their people with printing remedies.
PostcardMania’s progress correlates with a rise in need for printed merchandise and immediate mail. Variable info (printing personalized data on every single mail piece) has been on a continuous climb and is projected to sustain a 13.8% expansion momentum, although 83% of integration industry experts and IT executives take into consideration API integration significant.
For more facts, call Jessica Lalau at [email protected] mail4pr.com.
PostcardMania is a single of the nation’s most productive internet marketing companies specializing in lead technology for smaller to big-sized firms. They have been highlighted on the Inc. 500 and 5,000 lists as effectively as Forbes.com, Entrepreneur.com, Inc. Journal and much more. PostcardMania provides thoroughly integrated advertising and marketing strategies that bring on the internet and offline channels jointly seamlessly — all while continuing to teach customers with absolutely free marketing tips. Visit www.postcardmania.com for extra info about immediate mail.
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